At Simber, our mission is to empower communities to prepare, practice, and protect themselves from wildfire disasters—before they happen.

Using advanced simulation technology, real terrain data, and AI-driven fire modeling, we provide an interactive evacuation training tool that helps people—especially seniors, non-English speakers, and underserved groups—understand how to escape safely in a crisis.

We believe wildfire education should be accessible, engaging, and actionable for everyone. Simber isn't just a game—it's a tool to save lives.

Wildfires are escalating in speed, size, and danger — and communities are not prepared to escape safely.

• 67% of people in wildfire zones have never practiced evacuation.

• Navigation apps like Google Maps don’t account for wildfires, roadblocks, or off-road alternatives.

• Seniors, ESL families, and low-income communities are hit hardest—often lacking transportation, alerts in their language, or time to act.

“The fire moved so fast… We didn’t know where to go.”
— Survivor of the 2018 Camp Fire, Paradise, CA

In that same fire:

• 85 people died

• Most were found in or near their cars

• Narrow roads created traffic jams with no escape

These are not just natural disasters — they’re navigation failures, training failures, and equity failures.

In wildfires like the 2018 Camp Fire, most victims didn’t die from flames, but from confusion, traffic gridlock, and lack of evacuation practice. Real-world tragedies have shown that current systems—like Google Maps—aren’t built for fire conditions.

Simber fills this critical void by offering:

• Realistic terrain based on GIS data

• AI-powered pathfinding that accounts for blocked or dangerous roads

• A gamified experience that makes evacuation training accessible to all, especially for vulnerable groups like seniors, ESL families, and people without transportation

This tool isn’t just for students or gamers—it’s built to save lives in towns like Paradise, Santa Rosa, or Maui.

By testing it with real communities and integrating feedback, Simber becomes a scalable public safety solution, not just a project.